What you’ll learn All important aspects of digital marketing – quick and easy way How to analyze digital data and improve results of your company based on it How to track behavior of your website visitors How to choose the best email marketing tool and use it to your advantage How to automate sales and marketing tasks to save time and increase efficiency Most successful digital marketing workflows Social media communication Advertising on Facebook, LinkedIn and Twitter Different types of display advertising What is a real time bidding (RTB) and how to use it SEO (search engine optimization) ranking factors SEO tools and their main functionalities How to be higher in Google Search results Advertising in search (PPC, Google Ads and Microsoft Ads) Content marketing rules and best practices How to maximize your customer relationship management (CRM) Video marketing on YouTube and other platforms Mobile marketing working strategies Requirements Open mind and willingness to grow Description Take the red pill, wake up and become a digital marketing native. If you don’t believe it is possible to learn the most important aspects of digital marketing within 5 hours, you will be pleasantly surprised. I cut the essence out of the 100 hours course and squeezed it into a very efficient learning experience. I value your time, so only important things are kept. I removed theoretical only concepts, unnecessary digressions and stuff that is not working, with little to no influence on the results of your digital marketing. I divided the course into 12 chapters/segments: 1) Digital analytics 2) Customer relationship management 3) Email marketing 4) Digital marketing automation 5) SEO – search engine optimization 6) Search engine advertising 7) Content marketing 8) Social media marketing 9) Social media advertising 10) Display advertising 11) Video marketing and advertising 12) Mobile marketing and promotion Each chapter includes a short introduction and then we move right into the battlefield. My goal is to provide you the insights that you will use right away to improve your business from the first video. You will learn digital marketing tools used by the marketing professionals. They will help you to save time and do more with less time involved. You will know both the strategy and the implementation phase. Digital tools you will use in practice: Google Analytics, Google Ads, Hubspot, Hotjar, Leadfeeder, Boardreader, Google Alerts, WordPress, Google Trends, Mailchimp, Yoast SEO, Google Search Console, Ahrefs, LSI Graph, Microsoft Ads, Headline Analyzer, Copify, Canva, Facebook, Facebook & Instagram Ads, LinkedIn, LinkedIn Ads, Twitter, Twitter Ads, YouTube Manager and more. Why should you take this course? Knowing digital marketing is a must, you can’t avoid it. You either join the party or close your business in the future This course is the best way to enter the digital marketing game as soon as possible and outduel your competition Digital marketing is very cost effective in comparison to the traditional marketing. It brings tons of revenue at a relatively low cost This course will show you both free and paid ways to maximize your return on investment Digital marketing helps you to survive difficult economic and social times. You can still work and grow your business while sitting at home Digital marketing is applicable to the great majority of businesses This course will present you the use cases from different industries, so you will have the full picture and a lot of ideas how you can apply it to your own situation Digital marketing helps you to understand what is working and what is not. Everything is trackable so you can collect data and make decisions based on it This course will show you how to analyze data and how to optimize your efforts to increase your digital marketing effectiveness each day Digital marketing helps you to become a better manager and get promoted in your work. You will have arguments to ask for a bigger salary, because of increased efficiency. With the skills you will learn you will be even able to start your own digital marketing company This course will give you all the things you should do to succeed in a digital world served on a silver platter Digital marketing allows you to spy on your competitors and copy their most successful strategies This course will allow you to check what other companies do and why they do it Digital marketing gives you the opportunity to communicate with your target group via multiple channels This course will give you the knowledge how to create engaging content and how to distribute it to all relevant people Don’t miss the opportunity. Learn new skills and change your professional and personal life forever. You don’t need to commit several weeks to take advantage of digital marketing. By taking this course you can do it in 1 or 2 evenings. Enroll to this course and develop skills that will help you grow tremendously. Who this course is for: People who want to master digital marketing as soon as possible People who want to transition from traditional to digital marketing People who want to increase sales and the return of their advertising investment People who are interested in running their own digital marketing agency People who want to have a possibility to work from home People who want to have a successful career and be prepared for the future Continue reading...
